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Category Archives: News

The Zillenial Obsession With Frutiger Aero

Design & Photography, News, PsychologyBy Joseph KerrJanuary 29, 2026

Over the past couple of years, Frutiger Aero has been creeping back into the cultural conversation. What once felt like a dated visual language from early smartphones, Windows Vista splash screens, and corporate sustainability ads is suddenly everywhere again. Mood boards on Tumblr and TikTok. Instagram accounts archiving glossy UI buttons and floating glass panels.…

Photo depicting a Sony product laying on a desk

Bad UX Is About to Cost Sony Billions With Their Live Service Games Gamble

Business, News, UXBy Joseph KerrSeptember 26, 2024Leave a comment

Sony, the billion-dollar titan of the video game industry, has broken one of the most fundamental rules of UX: they stopped listening to their customers.

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