Skip to content
Joseph Kerr Design
Data driven design
Joseph Kerr Design
  • Home
  • Certifications
  • Portfolio
  • Blog
  • Contact
  • Home
  • Certifications
  • Portfolio
  • Blog
  • Contact

Category Archives: Business

Why Big, Investor-Led Companies Keep Getting UX Wrong

Business, UXBy Joseph KerrJanuary 14, 2026

It is hard to believe that companies with thousands of employees and vast design teams can still release products that feel awkward, confusing, or actively hostile to users. Yet it happens so often that poor UX has become almost expected from large, investor-driven organisations. This is not because they do not understand users, or because…

Photo depicting a Sony product laying on a desk

Bad UX Is About to Cost Sony Billions With Their Live Service Games Gamble

Business, News, UXBy Joseph KerrSeptember 26, 2024Leave a comment

Sony, the billion-dollar titan of the video game industry, has broken one of the most fundamental rules of UX: they stopped listening to their customers.

©2023 Joseph Kerr Design
Useful Links
Go to Top