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Category Archives: UX

Why Big, Investor-Led Companies Keep Getting UX Wrong

Business, UXBy Joseph KerrJanuary 14, 2026

It is hard to believe that companies with thousands of employees and vast design teams can still release products that feel awkward, confusing, or actively hostile to users. Yet it happens so often that poor UX has become almost expected from large, investor-driven organisations. This is not because they do not understand users, or because…

Photo depicting a Sony product laying on a desk

Bad UX Is About to Cost Sony Billions With Their Live Service Games Gamble

Business, News, UXBy Joseph KerrSeptember 26, 2024Leave a comment

Sony, the billion-dollar titan of the video game industry, has broken one of the most fundamental rules of UX: they stopped listening to their customers.

Competing for $1,000: Crafting a High-Quality Video Tutorial for Lossless Scaling

UXBy Joseph KerrSeptember 4, 2024Leave a comment

In the gaming world, maintaining top-notch visual quality is crucial for an immersive experience. Lossless Scaling, available on Steam, is a powerful tool that helps gamers upscale their game visuals without sacrificing quality. Recently, I participated alongside a friend in a contest with a $1,000 prize to create a high-quality video tutorial for this software.…

Why Mobile First Is The Best Design Philosophy

HCI, SEO, UXBy Joseph KerrDecember 2, 2023

Recent statistics reveal that over 50% of global web traffic now originates from mobile devices. This figure underscores the necessity for a design approach that prioritizes mobile experiences.

How Gestalt Psychology Influences Web Design

HCI, Psychology, UXBy Joseph KerrNovember 19, 2023Leave a comment

The intricate relationship between Gestalt Psychology and web design lies in understanding how users perceive and interpret visual elements.

The Core Principles Of Human-Computer Interaction (HCI)

HCI, UXBy Joseph KerrNovember 18, 2023Leave a comment

Human-Computer Interaction (HCI) stands at the crossroads of computer science, behavioural sciences, design, and several other fields.

SEO & UX – Greater Than The Sum Of Their Parts

SEO, UXBy Joseph KerrNovember 18, 2023Leave a comment

User Experience (UX) and Search Engine Optimization (SEO) are often viewed as distinct disciplines. However, a deeper insight reveals a symbiotic relationship where each field enhances the other.

Conducting User Research: Strategies and Insights for UX Design

UXBy Joseph KerrNovember 18, 2023Leave a comment

User research is not merely a phase in the design process; it’s a continuous dialogue between the designer and the user.

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